Behold, the world's most popular wedding dress has been crowned.

Australian bridal label Grace Loves Lace has taken out the title with their signature "Hollie" dress that's been pinned on Pinterest a ridiculous two-and-a-half million times.

Let's get to know Hollie, shall we? The beautiful lace and silk chiffon number is the stuff of beachy-bohemian dreams.

A photo posted by Grace Loves Lace (@grace_loves_lace) on Nov 22, 2015 at 11:48pm PST

That front.

A photo posted by Grace Loves Lace (@grace_loves_lace) on Mar 31, 2016 at 3:05am PDT

That back.

A photo posted by Grace Loves Lace (@grace_loves_lace) on Mar 27, 2016 at 1:12am PDT

Named after founder Megan Ziem's sister, and featuring delicate french lace, it's been bought by 2000 brides since it was first launched in 2013.

According to Harper's Bazaar, the brand receives about 500 requests regarded the dress. Daily.

A photo posted by Grace Loves Lace (@grace_loves_lace) on May 17, 2016 at 2:15pm PDT

Now, now.

It's news that has sent hundreds of brides desperately scouring eBay, Craigslist and second-hand dress site Still White  in search for their dream dress.

Fortunately, the designers have also come up with an alternative option—the new and improved "Hollie 2.0".

A video posted by Grace Loves Lace (@grace_loves_lace) on Jul 18, 2016 at 2:03am PDT

Available in both white and ivory, it has the signature french lace bodice with the addition of "free-flowing silk chiffon sheaths" at the shoulders and a centre-front split in the skirt.

It's begging to be worn down an aisle. Any aisle.

A photo posted by Grace Loves Lace (@grace_loves_lace) on Jul 5, 2016 at 3:06am PDT

In welcome news, it also retails for $2,200. Love it? You'd better get in quick—this version reportedly already has a back order of 700 brides eager to get their hands on it.

If you miss out on this one, don't panic. The brand has a whole host of other beautiful gowns (including "Alexandra" which has the same bodice but with a simpler skirt) that are equally Pinterest-worthy.

A photo posted by Grace Loves Lace (@grace_loves_lace) on Apr 19, 2016 at 7:01pm PDT

A photo posted by Grace Loves Lace (@grace_loves_lace) on Nov 18, 2015 at 1:26am PST

A photo posted by Grace Loves Lace (@grace_loves_lace) on Dec 4, 2015 at 7:58pm PST

Honestly, we're wondering whether an upcoming wedding is even a purchase-requirement.